Impact of Analytics and Digital Technologies on Supply Chain Performance

Author(s) : Dr. Debasish Roy
ISSN : 0974 - 497
Year : February 2018 | Volume : 12 | Issue : 1/4

Abstract: The quest for improved business performance is driving most manufacturers, retailers and third party logistics players, cutting across industries, to reinvent their supply chain models, using the latest digital technologies and management thinking. Companies are embracing analytics to innovate and transform supply chains and change the way they understand and react to changing market trends. Companies are hoping to discover better opportunities to connect with customer and have closer relationships with suppliers, by leveraging Digital technologies in the supply chain. However, analytics and Digital technologies in itself is not leading to improvement in supply chain performance, leading to ‘Productivity paradox’. This paper proposes that Business process reengineering termed as the “Extended Supply Chain” and “IS capability” and a suite of “Digital technologies” may be needed to harness the insights of improved analytics.


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